Plain and simple, Search Engine Optimization (SEO) is the process of bringing more qualified prospects to your website through the most popular search engines. We believe this doesn’t happen by accident… but we are also a little different that our competitors. We do not think that SEO should be left to keyword analysis and metatags.
Our SEO services are based on what we know to be the most effective ways to bring more qualified visitors to your website through search engines. We employ the following SEO steps:
Strategy & Initial Optimization – Our initial on-page SEO is everything the spiders see on your website that affects your rankings. This means the words (aka content) on your website should include the keywords/terms that accurately describe your business. For a website – less is NOT more. You need rich content that is peppered with the terms that your clients search for.
Ongoing Linking & Optimization – Link building builds "votes" to your website (in Google's mindset). Relevant and effective link building through partners, articles, press releases, bookmarking, Blogs, reference sites, etc., is one of the most important factors in your search marketing.
Content Marketing –We write content articles, press releases, blog posts, eBooks, webinars, landing pages) that we submit to industry channels and social news sites such as Digg, Reddit, and StumbleUpon, and promote through Facebook, Twitter, Google Buzz and LinkedIn, etc. Press releases
